Brand Identity
Glamping, short for "glamorous camping," is a luxurious camping style that blends the joy of nature with modern, high-end amenities. This complex is designed as a fully-equipped camping destination tailored for Gen Z.Located near the historic train station of Đà Lạt, it repurposes vintage train cars and integrates them into the camping experience, creating a unique destination that harmonizes the city's nostalgic charm with the vibrancy of its visitors.
The logo draws inspiration from (03) three iconic elements of this place: Đà Lạt’s Cool Climate | The Vintage Train | The Tent